A new corporate identity calls for a website redesign. That was also the case with a company cleaning ventilation systems. In our redesign, we made sure the new page is clear, is easy to navigate and elegantly promotes the company’s services. We also enriched the content with graphic elements and custom made icons.
Since we wanted website visitors to feel good, we decided on a different approach to visual communications. Instead of showing dirt cluttered ventilation systems, the new redesign promotes the final result, clean air. We showcase customers in different situations in fields that use ventilation systems. One of the other things the company is committed to, is space aromatization systems. Since this product targets a different target group, we separated it from the cleaning service. We did so by adding a new, secondary pink shaded color, associating visitors to scented smells, to contrast the blue color, associating them to cleanliness.