Hiška Šiška is a playroom with a special social space concept, being meant as a space for celebrations and other fun events for children. It has a separated play space and a space for parents.
The design of Hiška Šiška enables custom playfulness, based on the premise that all kids are different and each one has their own unique form of creativity. The multifunctional design of toys encourages imaginative play. Such a way of play helps with character development of a child, as children learn mutual cooperation through play.
Since the main elements of the space are geometrically shaped foam toys, we wanted to include them in the logo. As a counterweight to the minimalistic design of space, we decided to develop a curved, playful typography that resembles children’s handwriting. Colorful geometric shapes were included in the logo as a decorative element surrounding the caption. Randomly spread shapes resemble confetti and intend to produce an immediate party association.